jonathan cruz

sf, ca


SoftServe

Summary

SoftServe offers interactive games for the modern workplace. Creating a culture of inclusion and belonging that improves businesses bottom line!

Approach

In the redesign of SoftServe, my focus was to strengthen its crucial role in workplace solutions. This involved a thorough evaluation of SoftServe's existing offerings. A notable shift for SoftServe's website was transitioning to a more modern approach. The identity underwent a revamp to mirror our commitment in creating inclusive and diverse work cultures. Ultimately, this redesign positioned SoftServe as a leader in fostering diversity, equity and inclusion, resulting in an product offering that resonates globally.

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Role
Web Design
Help
Figma
Date
May 2, 2023
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The brain allows us to think, reason, perceive, and experience emotions. It enables us to learn, store memories, and process information.
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SF Pro Display features a clean and modern design with balanced proportions, making it ideal for user interfaces. Its extensive range of weights and styles allows for flexible typography that can adapt to different design needs, from headlines to body text
culture